We understand that good design goes far deeper than something that looks aesthetically pleasing. Our content-led approach to design ensures that you are projecting the right message to the right people through both quality content and visual design.
We work with you to understand who those target users are, what their goals and objectives would be on your site, and how we can differentiate you from your competition when it comes to key messaging and overall tone. We will also identify which keywords and phrases to use throughout your content, to ensure that it is as optimised as possible for search engines such as Google.
Using this knowledge of your company's USPs, unique target audience and that audience's objectives, our designers will produce a range of custom, mobile-responsive, web page mockups, working closely with you to ensure your brand is represented effectively, and all of the aforementioned key messages your business wants to project online are being delivered.
It's important that your website works for you not just now, but for years to come and as such, all Outlines Design clients are offered several long-term support services.
In this session, we use Google Analytics data and first-hand experience of the site over the previous year, to highlight what has worked, what hasn't, and discuss potential updates inline with your overall long-term business stategy for the next 12 months.
Our cloud-based servers provide a fast, stable, secure environment for your website. We offer all new clients the first year free as standard, and work with you long-term to ensure the performance of your website is as good as it can be.
Designing and building your website is just the beginning, and here at Outlines, we can give you the advice and support needed to make sure you're being found online by new potential clients.
We will work with you to assess which areas of your website are working and which aren’t, and provide a detailed report outlining our recommendations.
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